chapter 2: team buildingunit test：chapter 1-21、the first china graduate contest on smart-city technology and creative design was held in ( ).
a、beihang university
b、southwest jiaotong university
c、sun yat-sen university
d、sichuan university
2、the winning work “ofo share bicycles,” which was from ( ).
a、the 2th china college students’ ‘internet plus’ innovation and entrepreneurship competition
b、the 2th national university student social practice and science contest on energy saving & emission reduction
c、the 2th china-us young maker competition
d、the 2th national college mechanical innovation competition
3、based on past experience, in order to achieve good results in college students' innovation and entrepreneurship practice activities, a team preferably has the following advantages:
a、creative idea
b、carry out innovation and entrepreneurial practice under the new era of “internet plus”
c、handy reply
d、moderate project promotion
e、same professional background
4、first china-us young maker competition was held in 2014.
5、the china college students “internet ” innovation and entrepreneurship competition is held every two years.
6、in 2015, jilin university hosted the first china college students “internet ” innovation and entrepreneurship competition.
7、in 2016, the launching ceremony of "create the future together - china -us young maker competition" was held in chengdu.
8、in 1988, tsinghua university set up its first "challenge cup" competition.
9、in 2008, the first national university student social practice and science contest on energy saving & emission reduction was held at zhejiang university.
10、the teaching team launched 8 courses of technology innovation course for college students via the chinese university mooc based on previous science and technology competitions in ( )(year).
11、this course includes ( ) chapters.
chapter 4：plan implemntationunit test：chapter 3-41、the project of railway switch snow protection system based on the principle of the air umbrella, was the second prize winner of the:
a、the first china-us young maker competition
b、the 10th national competition of transport science and technology for students
c、the 10th national university student social practice and science contest on energy saving & emission reduction
d、the 6th national mechanical innovation design competition
2、there are four levels of problem solving methods. the highest level is to ( ).
a、use new methods to solve old problems
b、use old methods to solve new problems
c、use new methods to solve new problems
d、use old methods to solve old problems
3、the intelligent brain machine is mainly composed of the following five modules:
a、eeg acquisition module
b、signal processing module
c、interaction module
d、communication system module
e、self-power-supply module
f、steering mechanism module
g、cooling module
4、ofo has created a model of bicycle sharing with no piles.
5、the design of an energy-saving cleaning device for high-rise building exterior wall is based on the cavitation jet technique.
6、in midsummer, the temperature inside a car parked outdoors rises sharply, making the air quality in the car poor. the on-board solar-powered ventilation and cooling system is designed, which not only makes full use of solar energy to provide energy for air conditioning, but also reduces the internal temperature of the car.
7、willink—micro intelligent brain machine is based on ( ) technology.
chapter 6 work displayunit test：chapter 5-61、willink—micro intelligent brain machine is the bronze medal work in the （） china college students’“internet plus” innovation and entrepreneurship competition
a、1st
b、2nd
c、3rd
d、4th
2、the ofo founder is ( ).
a、zhang ming
b、dai wei
c、zhou xiang
d、wang wei
3、before designing the speech content of the project display, the theme of the speech must be clarified, and the entire presentation content should fit the theme.
4、in the process of transforming an innovative competition plan from an idea into a real thing, new ideas will be generated, optimized and sublimated.
5、in particular, ofo sharing bikes, after continuous improvement and scheme optimization, launched an ofo bicycle to meet market demand, which led to a great entrepreneurial success, and also solved the problem of the last kilometer in the city, and made urban travel more convenience.
6、in this course, all entrepreneurial projects come from the china college students "internet " innovation and entrepreneurship competition, of which the ‘ofo’ shared bicycle is a typical case.
7、the china college students "internet " innovation and entrepreneurship competition is divided into four groups: creative, startup, growth, and employment-based entrepreneurship.
8、these three types of materials can be interspersed or combined into various forms, such as ( ), posters, or dm brochures, to achieve a vivid image for publicity and display.
chapter 8: market researchunit test：chapter 7-81、( ) is the most basic method of social and market research.
a、experiment
b、observation
c、survey method
d、interview
2、if the application is submitted electronically, in general, you will receive an electronic version acceptance notice and an application fee payment notice/fee reduction approval notice within ( ) working days.
a、100
b、2-3
c、30
d、15
3、the basic processes of market research are ( ).
a、clarifying investigation objectives
b、designing an investigation plan
c、making an investigation plan
d、organizing field investigations
e、collation and analysis of investigation data
4、the definition of invention is: "invention refers to a new technical solution suitable for practical use that is applied to the shape, structure, or combination of products "
5、there are three types of patents in china: invention patents, utility model patents, and design patents.
6、the definition of design in china's "patent law" is: "appearance design refers to a new design that is aesthetically pleasing and suitable for industrial applications for the shape, pattern or combination of colors and shapes and patterns."
7、market research refers to the use of scientific methods—purposefully and systematically collecting, recording, sorting out and analyzing the market situation, and providing an objective and correct basis for the decision-makers of enterprises to make policies, market forecasts, business decisions, and plans.
8、design patents focus on the ( ) creations made by designers on the appearance of a product.
chapter 9: entrepreneurial teamunit test：chapter 9-101、which one is not right for the abilities of entrepreneurial team members?
a、the abilities of an entrepreneurial team boil down to three important aspects: management ability, marketing ability, and technical ability.
b、different entrepreneurial stages require different capabilities. a team should timely analyze, supplement, and integrate its abilities, to promote the development of entrepreneurial projects.
c、investigate the market, collect information, and perform statistics analysis when starting a business.
d、age and background.
2、which one is not the relationship between self cognition and entrepreneurship?
a、the process of entrepreneurship is a process of continuous self-awareness.
b、the process of entrepreneurship is a process of constantly strengthening mutual recognition.
c、the process of entrepreneurship is a process of entrepreneurial team members constantly adjusting their positioning and role in entrepreneurship.
d、the relationship with boss.
3、the 5p elements, namely the five team elements required by an entrepreneurial team, are purpose, people, place, power and plan.
4、the original intention of "staying hungry” was to more conveniently connect merchants and consumers in the takeaway market.
5、the swot analysis method, situation analysis, is to list various major internal advantages, disadvantages and external opportunities and threats that are closely related to the research object, and list them in a matrix, and then to use the idea of system analysis to match and analyze various factors, and to draw a series of corresponding conclusions from them.
6、five functional barriers of a team: lack of trust, fear of conflict, lack of commitment, evasion of responsibility, and disregard for results.
7、the business model canvas is composed of nine parts: 1. customer segments; 2. value propositions; 3. channels; 4. customer relationships; 5. key partnerships; 6. key activities; 7. key resources; 8. fixed costs; 9. revenue streams.
8、the core work and process of an entrepreneurial team are： 1. rational analysis and seizing of business opportunities 2. the most rational use and allocation of resources 3. understanding and avoiding risks
9、team culture is the sum of the team’s material and spiritual wealth, the team’s adhesive and soul, and the team’s source of vitality.
10、leadership is not the leader of the team. to lead by example will have a strong impact on employees, and employees will also be willing to obey and follow.
11、for business model, merely discovering business opportunities and proposing high-quality products and services does not guarantee the profitability of the enterprise. it is necessary to develop business models in order to turn ideas and opportunities and products into wealth, which shows the importance of business models.
12、the positioning of the enterprise is to establish a more direct and specific connection at the strategic and executive levels, which is directly reflected in the value of customers, emphasizing the construction of business models.
chapter 12: entrepreneurship planunit test：chapter 11-121、market information does not include the following:
a、industry information
b、market demand information
c、product information
d、consumer information
e、competitive information
f、age information
2、environmental information does not include the following:
a、political environment information
b、economic and environmental information
c、social and cultural environmental information
d、technical environment information
e、financial information
3、market research is an important part of the entrepreneurial plan.
a、observation survey method
b、inquiry survey method
c、experimental survey method
d、theorial survey method
4、entrepreneurs need to make risk estimates in order to develop effective strategies to deal with these threats. the main risks of new companies may come from competitors’ reactions, from their own weaknesses in marketing, production or management, or from the obsolescence of their products brought about by technological advancements. it is necessary for entrepreneurs to provide ( ) in the entrepreneurial plan to deal with the above risks.
a、alternative strategies
b、funding
c、product
d、market plan
5、tencent, alibaba and baidu are not registered in china, but in one of the caribbean islands called the cayman islands.
6、before setting up a company with registered capital, it is necessary to consider clearly how the company's registered capital is set, and to prepare relevant funds for this purpose.
7、the contents of the market survey mainly include: market demand survey, market environment survey , marketing practice survey , market competition survey etc.
8、for making a business plan, the first thing you need to make a business plan is information gathering.
9、entrepreneurial plans to attract venture capital are mainly for venture investors, and their purpose is to raise funds from venture investors.
10、after the company is established successfully, college student entrepreneurs should focus on the entrepreneurial plan, and the best entrepreneurial plan is your background.
chapter 14: business managementunit test：chapter 13-141、which one does not include for corporate financial management?
a、scientific modern financial management methods.
b、clarification of market development.
c、accounting data.
d、social integrity mechanism.
e、number of employees.
2、in 2014, after returning to qinghai province as a volunteer teacher, dai wei learned from a junior brother who was working as an intern at “will hunting” capital, an alumnus of peking university. he learned that “will hunting” capital had just raised $ （ ）million and wanted to find some young people to make early investment.
a、150
b、15
c、1500
d、1
3、knowing the financing channels, how to find potential investors? in fact, there are two ways to find investors: one is to wait for investors to come to you, and the other is to find investors by yourself. first of all, how to get investors to find you. how many methods are ok（ ） as following.
a、actively seek internet media coverage
b、push your products to free promotion channels
c、push your product to financing platforms
d、settled in incubator & joint office space
e、make yourself a brand
f、participate in innovation and entrepreneurship competitions
4、generally, there are six channels: self-owned savings, partner investment, family financing, angel investment, bank loans, and incentive funds for entrepreneurship competitions.
5、ofo is a project to solve the problem of short distance travel (between 500 meters and 5 kilometers) by means of "intelligent hardware sharing".
6、enterprise financial management is the management of asset acquisition (investment), capital accommodation (financing), cash flow in operation (working capital), and profit distribution under certain overall objectives.
7、in fact, there are two ways to find investors: one is to wait for investors to come to you, and the other is to find investors by yourself. different methods can be chosen for different projects.
8、the goal of enterprise management is to make full use of human resources, material resources, financial resources, information and other resources to achieve maximum input and output efficiency.
9、the basic task of corporate financial management is to organize corporate financial activities and deal with financial relationships in accordance with the financial regulations and principles of financial management.
chapter 16: entrepreneurship risksunit test：chapter 15-161、team operation management should focus on three aspects, and which one is not the aspect?
a、execution
b、target management
c、cohesion
d、age structure
2、which one does not belong to new media promotion？
a、forum
b、weibo promotion
c、wechat promotion
d、flyers promotion
3、generally, comprehensive marketing can be divided into the following aspects: 1. competitive product analysis; 2. product positioning; 3. promotion plan; 4. promotion budget; 5. target setting; 6. team structure; 7. performance appraisal; 8. team management.
4、for college students to start a business, if they want to build a successful product, development is only the first step, and product promotion is a more important step.
5、generally, comprehensive marketing can be divided into the following aspects: 1. competitive product analysis; 2. product positioning; 3. promotion plan; 4. promotion budget; 5. target setting; 6. team structure; 7. performance appraisal; 8. team management.
6、clear product positioning and target user group positioning are the cornerstone of operation and promotion. the more thorough and clear the analysis of the target user group, the more crucial it is for product promotion later on.
7、in the era of the mobile internet, it is suitable for startup companies to attack in multiple ways, trying various approaches that can be imagined, and maximizing brand effect with maximal investment.
期末考试期末考试1、about the characteristics of the national university student social practice and science contest on energy saving & emission reduction, which one is not true?
a、taking “energy saving and emission reduction" as the eternal theme.
b、requiring students to have a wide range of knowledge.
c、students' ability is fully trained.
d、the competition works and applications are closely combined.
e、win prizes and awards
2、according to the team’s many years of competition experience, which one is not right for the selection methods of the national university student social practice and science contest on energy saving & emission reduction project?
a、in the scope of energy saving and emission reducing works and survey reports, consult more works from past years, analyze relevant materials, and be aware of each other.
b、to be good at observation, to be good at proposing and discovering problems related to energy saving and emission reduction in studies and in life, to analyze related energy saving and emission reduction problems, and to solve related energy saving and emission reduction problems.
c、group brainstorming.
d、do as one wishes
3、in the entrepreneurial plan, there are several issues regarding writing to pay attention to. which one is not right?
a、pay attention to products or services
b、focus on competitors
c、focus on market demand
d、pay attention to financial situation
e、focus on the entrepreneurial team
f、focus on the relationship with your boss
4、at present, there are not many financing methods and channels available to college students in the early stages of entrepreneurship. what sources of financing are available? generally, there are six channels. which one is not the channel?
a、self-owned savings
b、partner investment
c、family financing
d、bank loans
e、angel investment,
f、illegal self financing
5、"internet " modern agriculture, including ( ).
a、agriculture
b、forestry
c、fishing
d、animal husbandry
6、team operation management should focus on three aspects ( ).
a、execution
b、goal management
c、team cohesion
d、team competition
7、the main risk factors faced by current college students in entrepreneurship are ( ).
a、serious lack of entrepreneurial experience, blind choice of project
b、young entrepreneurs’ ideas are immature
c、management capacity training needs to be improved
d、lack of financial support
8、the china college students’ “internet ” innovation and entrepreneurship competition is a nationwide scientific and technological innovation activity only for graduates.
9、in 2005, sichuna university hosted the first china college students “internet ” innovation and entrepreneurship competition.
10、the china graduate contest on smart-city technology and creative design is one of the contests of the “national graduate innovation practice series activities”.
11、in the innovation and entrepreneurship practice of university students, choosing teammates is very important.
12、in the process of transforming an innovative competition plan from an idea into a real thing, new ideas will be generated, optimized and sublimated.
13、in the process of design and production, the ideas and design of project are constantly changing and improving.
14、students, innovation and entrepreneurial practice are the fundamental ways for college students to achieve self-worth and social value.
15、these three types of materials can be interspersed or combined into various forms, such as videos, posters, or dm brochures, to achieve a vivid image for publicity and display.
16、the process of protecting intellectual property is the process of accumulating knowledge.
17、market research refers to the use of scientific methods—purposefully and systematically collecting, recording, sorting out and analyzing the market situation, understanding the current situation of the market and its development trends, and providing an objective and correct basis for the decision-makers of enterprises to make policies, market forecasts, business decisions, and plans.
18、the investigation area should be consistent with the sales scope of the enterprise’s products.
19、entrepreneurial risk is divided into two types: systemic risk and non-systemic risk.
20、the abilities of an entrepreneurial team boil down to three important aspects: management ability, marketing ability, and ability to earn money.
21、the importance of values: an enterprise can only rely on the spirit of enterprise, and the essence of this spirit of enterprise is often affected by the core values of the leaders of the enterprise.
22、the company is a limited liability company and a joint stock limited company established within the territory of china in accordance with corporate law, and is a corporate legal person for profit-making purposes.
23、where should the company be registered? main considerations include: country, region, and city, in terms of economy, technology, culture, and politics. this is a problem that startup companies need to seriously consider and study before setting up a company.
24、entrepreneurship requires costs. even for small projects, start-up capital also includes product deposits, store rentals, etc., not to mention larger commercial projects. for college entrepreneurs, the acquisition of the "first pot of gold" is crucial, and inseparable from a comprehensive and mature financing channel system.
25、for college students to start a business, if they want to build a successful product, development is only the first step, and product promotion is a more important step.
26、the purpose of assessment is to optimize a business model to guarantee that a startup company has been developing on a right and suitable path. a method is used here called swot analysis (strengths/advantage; weaknesses/disadvantage; opportunities; and threats).
27、in ( ）, the first china college students “internet ” innovation and entrepreneurship competition is hosted
28、there are t（） types of patents in china.
期末考试期末考试1、about the characteristics of the national university student social practice and science contest on energy saving & emission reduction, which one is not true?
a、taking “energy saving and emission reduction" as the eternal theme.
b、requiring students to have a wide range of knowledge.
c、students' ability is fully trained.
d、the competition works and applications are closely combined.
e、win prizes and awards
2、according to the team’s many years of competition experience, which one is not right for the selection methods of the national university student social practice and science contest on energy saving & emission reduction project?
a、in the scope of energy saving and emission reducing works and survey reports, consult more works from past years, analyze relevant materials, and be aware of each other.
b、to be good at observation, to be good at proposing and discovering problems related to energy saving and emission reduction in studies and in life, to analyze related energy saving and emission reduction problems, and to solve related energy saving and emission reduction problems.
c、group brainstorming.
d、do as one wishes
3、in the entrepreneurial plan, there are several issues regarding writing to pay attention to. which one is not right?
a、pay attention to products or services
b、focus on competitors
c、focus on market demand
d、pay attention to financial situation
e、focus on the entrepreneurial team
f、focus on the relationship with your boss
4、at present, there are not many financing methods and channels available to college students in the early stages of entrepreneurship. what sources of financing are available? generally, there are six channels. which one is not the channel?
a、self-owned savings
b、partner investment
c、family financing
d、bank loans
e、angel investment,
f、illegal self financing
5、"internet " modern agriculture, including ( ).
a、agriculture
b、forestry
c、fishing
d、animal husbandry
6、team operation management should focus on three aspects ( ).
a、execution
b、goal management
c、team cohesion
d、team competition
7、the main risk factors faced by current college students in entrepreneurship are ( ).
a、serious lack of entrepreneurial experience, blind choice of project
b、young entrepreneurs’ ideas are immature
c、management capacity training needs to be improved
d、lack of financial support
8、the china college students’ “internet ” innovation and entrepreneurship competition is a nationwide scientific and technological innovation activity only for graduates.
9、in 2005, sichuna university hosted the first china college students “internet ” innovation and entrepreneurship competition.
10、the china graduate contest on smart-city technology and creative design is one of the contests of the “national graduate innovation practice series activities”.
11、in the innovation and entrepreneurship practice of university students, choosing teammates is very important.
12、in the process of transforming an innovative competition plan from an idea into a real thing, new ideas will be generated, optimized and sublimated.
13、in the process of design and production, the ideas and design of project are constantly changing and improving.
14、students, innovation and entrepreneurial practice are the fundamental ways for college students to achieve self-worth and social value.
15、these three types of materials can be interspersed or combined into various forms, such as videos, posters, or dm brochures, to achieve a vivid image for publicity and display.
16、the process of protecting intellectual property is the process of accumulating knowledge.
17、market research refers to the use of scientific methods—purposefully and systematically collecting, recording, sorting out and analyzing the market situation, understanding the current situation of the market and its development trends, and providing an objective and correct basis for the decision-makers of enterprises to make policies, market forecasts, business decisions, and plans.
18、the investigation area should be consistent with the sales scope of the enterprise’s products.
19、entrepreneurial risk is divided into two types: systemic risk and non-systemic risk.
20、the abilities of an entrepreneurial team boil down to three important aspects: management ability, marketing ability, and ability to earn money.
21、the importance of values: an enterprise can only rely on the spirit of enterprise, and the essence of this spirit of enterprise is often affected by the core values of the leaders of the enterprise.
22、the company is a limited liability company and a joint stock limited company established within the territory of china in accordance with corporate law, and is a corporate legal person for profit-making purposes.
23、where should the company be registered? main considerations include: country, region, and city, in terms of economy, technology, culture, and politics. this is a problem that startup companies need to seriously consider and study before setting up a company.
24、entrepreneurship requires costs. even for small projects, start-up capital also includes product deposits, store rentals, etc., not to mention larger commercial projects. for college entrepreneurs, the acquisition of the "first pot of gold" is crucial, and inseparable from a comprehensive and mature financing channel system.
25、for college students to start a business, if they want to build a successful product, development is only the first step, and product promotion is a more important step.
26、the purpose of assessment is to optimize a business model to guarantee that a startup company has been developing on a right and suitable path. a method is used here called swot analysis (strengths/advantage; weaknesses/disadvantage; opportunities; and threats).
27、in ( ）, the first china college students “internet ” innovation and entrepreneurship competition is hosted
28、there are t（） types of patents in china.
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